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Promoters, This Is How You Should Use Instagram To Sell More Tickets

Instagram is without a doubt one of the strongest promotion tools on the Internet. With its easy-to-use and pleasing to the eyes interface, it is statistically the best and most used photo sharing platforms and apps in the world. As a promoter, you want to showcase your events and sell it to potential attendees — not just in your immediate market area but far beyond it also. Instagram let’s you do that. The right picture or video paired with matching captions and hashtags allow you to pick up more ticket-buyers than you could have previously reached. But are you using Instagram as a marketing tool correctly? We have prepared a few tips to let you maximize Instagram to its full potential, with the aim of hopefully raising more ticket sales. Promoters, this is how you should use Instagram to...

Hashtags the invaluable tool for marketing

The Ultimate Guide to the Best Instagram Hashtags for Likes ” /> Instagram is a great marketing platform which ecommerce entrepreneurs can use to help grow their ecommerce businesses. It doesn’t matter whether you’re just getting started with your store, or if you’re already making thousands in revenue every month, Instagram is a valuable tool that you can use to your advantage. Instagram is a free social media platform that can be used for a variety of different functions when you’re using it for your ecommerce business. You can promote your latest products, acquire new customers, or even communicate directly with your existing ones. Instagram has reached 800 million monthly active users. This presents an ideal opportunity for businesses to market their products to a huge audienc...

Worst apps for draining battery:

Facebook, WhatsApp and Snapchat among apps killing your phone usage time You can improve your handset’s stamina by deleting anything you don’t need. The worst apps for draining your Android smartphone’s battery life have been revealed in a new report. Perhaps unsurprisingly, highly popular and feature-rich apps including Facebook, Netflix, WhatsApp and Google Maps all feature in the list. The report, which was put together by Avast, also identifies the worst apps for hogging data traffic, eating into storage and draining overall performance. You can improve your phone’s battery life by deleting some of the apps you don’t need. 11 USEFUL FACEBOOK FEATURES YOU DIDN’T KNOW EXISTED Clean up your News Feed Most of us are Facebook friends with some people we don’t actually care...

Break Facebook’s Power and Renew Journalism

We must take the Internet back from monopolies. Facebook CEO Mark Zuckerberg testifies before a House Energy and Commerce hearing in Washington on April 11, 2018. (AP Photo / Andrew Harnik) Facebook’s sudden fall from grace has toppled long-held assumptions that it couldn’t be regulated. Now a rare bipartisan consensus has emerged that Facebook’s unaccountable power may require government intervention. The recent Cambridge Analytica scandal helped kick-start an overdue conversation about monopoly power, its pernicious effects on society, and government’s role in stopping it. With implications far beyond Facebook, a precious opportunity for structural reform has opened. How can we seize it? Mark Zuckerberg himself has said in interviews and during his congressional testimony that regulation...

How Blockchain Will Disrupt the Future of Social Media Influencers

Opinion: Consumers will be rewarded with transparency and genuine content By Segun Onibalusi Blockchain will put an end to the problematic advertising revenue issues for influencers ikachan999/iStock Are you ready to find out how blockchain, the emerging digital currency, is set to rock the world of social media influencers? Before we go any further, consider this: Influencers can shift a brand’s image from obscurity into the limelight. With the right tactics, they have the power to grow your brand and double or triple sales beyond expectations. How? They’re highly engaged on social media, have established audiences and are the authorities in their industries. The bottom line is, when an influencer spread the word about a company, it grows. In essence, they entice consumers to jump on the ...

What Zuckerberg should do as Facebook faces a reputation meltdown

This is how it, and the wider industry, should respond, LAST year the idea took hold that Mark Zuckerberg might run for president in 2020 and seek to lead the world’s most powerful country. Today, Facebook’s founder is fighting to show that he is capable of leading the world’s eighth-biggest listed company or that any of its 2.1bn users should trust it. News that Cambridge Analytica (CA), a firm linked to President Donald Trump’s 2016 campaign, got data on 50m Facebook users in dubious, possibly illegal, ways has lit a firestorm (see article). Mr Zuckerberg took five days to reply and, when he did, he conceded that Facebook had let its users down in the past but seemed not to have grasped that its business faces a wider crisis of confidence. After months of talk about propaganda and fake n...

12 Smart Ways Your Brand Can Leverage Influencer Marketing

If done right, influencer marketing is one of the best ways to promote your brand online and raise awareness among your target audience. What are some of the best ways to leverage influencer marketing for the benefit of your business? 1. Find Someone Who Believes in Your Product Influencer marketing is quickly becoming indistinguishable from advertising, as when you pay a celebrity to endorse your business. The real power of this method is to work with someone who really believes in, and uses your products. Rather than simply looking for influencers with huge followings, take the time to build a connection with someone who can authentically endorse you. – Kalin Kassabov, ProTexting 2. Get Them to Promote Your Website When influencers promote your offerings, get them to share links to relev...

Consumer Behavior Data on Social Media to Boost ROI

Photo courtesy of Mateusz Ponikowski via Pexels More than just a platform to get your brand known to a wider audience, social media is a significant source of consumer behavior datathat can help you improve your overall marketing strategy and, ultimately, your ROI. Consider social media’s massive influence on the buyer’s journey. In an International Data Corporation global survey, a vast majority of top-level business executives (84%) and B2B customers (75%) said they used Facebook, Twitter, and LinkedIn to make company purchasing decisions. Having a social media presence isn’t enough to connect with these decision-makers. Dig deep into their motivations. What makes them tick? What turns them off? How do they choose products and services to buy? The key to unlocking such mystery? Track con...

13 Non-Promotional Content Strategies To Engage Your Target Audience

Marketers learned years ago that the “hard sell” approach rarely works on customers. However, in today’s age of skeptical, ad-averse consumers, even the soft sell is becoming less effective. What modern brands need to master is a neutral, no-sell strategy in which helpful, useful information is the star of your marketing content, rather than your product or service itself. How do you increase awareness of your brand without being overtly promotional? These tips from members of the Forbes Agency Council can help you better engage your target audience through blog posts, social media and other content channels. Images courtesy of FAC members. Members of the Forbes Agency Council give their best tips. 1. Keep Your Brand At The Forefront With the potential exception of category leaders, you mu...

Why Using Facebook, Google, And Twitter To Log Into Apps Is A Problem

What we lose by giving the social media giants the keys to our mobile, social lives. When my Facebook account was hacked in March, I didn’t panic. I changed my passwords, and I enabled two-step authentication on Facebook, Twitter, and Google. I knew that once a single account was compromised, it could lead to a domino effect of unauthorized access far beyond a single social network. I was proud of my calm, surgical demeanor. ADVERTISEMENT Then I remembered that I use my Facebook, Twitter, and Google accounts to access other websites, apps, and services. I looked at which apps had access to my Twitter account: There are more than 200 (a printout is 24 pages long). Calm surgeon? More like a naive epidemiologist dealing with a potential viral outbreak. The big three gatekeepers have an enormo...

What do the Latest Social Media Algorithm Updates Mean for Small Businesses?

Social media has been a pivotal piece of successful marketing strategies for a decade now. The ability to share content, build a community of current and potential customers, and engage with an audience in real-time has forever changed how brands approach marketing. Digital and social media have been particularly impactful for small businesses, who have used these platforms to help grow and scale their companies. Social networks present small companies, especially creative ones, an opportunity for “free” marketing and branding, which has proven to be invaluable for many organizations. Story continues below SPONSORED BY SOCIALREPORT Meet SocialReport—the Better, More Powerful Version of HootsuiteLEARN MORE However, social networks have started to tweak and update their algorithms in a way t...